47min listen

S01E23: Using giveaways to maximize growth — with Aleyda Solis of SEOFOMO

— a weekly newsletter for SEOs

Send & Grow podcast

Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Aleyda Solis of SEOFOMO, a newsletter for SEOs.

Aleyda Solis started the SEOFOMO newsletter to keep up with SEO news for her consulting services. "I was saving all the links anyway," she told us. Now SEOFOMO goes out to over 27,000 SEO professionals (or SEOs). And her newsletter brings in over $80k per year in addition to her consulting service.

In this episode, Louis & Aleyda discuss…

  • How she used her newsletter to grow her consulting business
  • How Aleyda created giveaways to maximize growth—for free
  • Her unique referral program strategy
  • How she manages affiliates & sponsorships
  • ...and much more!

Other Links Mentioned
SEOFOMO Newsletter
Aleyda's SEO Consulting website
Aleyda on Twitter
Louis on Twitter

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